Remember some CEOs take customer calls just to know more the ground reality. Think about it. Companies, big or small, from Google to Zomato, from government agencies to the hottest startups, all want the same thing: your loyalty. They want you to sing their praises to your friends and family, to recommend them online, and basically become their biggest fan. Why? Because customers are king! You're the reason they exist and thrive.
But what happens when a company lets you down? When their service stinks or their product falls flat? Do you just take your business elsewhere? Sure, you can. But here's the thing: Losing a customer like you costs them money. It's way more expensive to acquire new customers than to keep happy ones. Not only could they lose your future business, but a bad experience might also tarnish their reputation and drive away others.
So, before you jump ship, there's an approach you can take to connect with the company and see if they can win you back. In this series of blog posts, I'll share the exact steps you can take to address bad customer service or a disappointing product. After all, a happy customer is a loyal customer, and that's something every company desperately wants.
Stay tuned for the next post, where we'll dive into the best way to approach a company representative and advocate for yourself!
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